SaudiArabia.com

01. The Challenge

Dealing with a premium domain , elevating the brand in a sea of brands where domains don't have the same impact like before!

02. The Solution

Started from scratch, from the drawing board: The concept, the target audience, the competition, the tone of voice, the type of articles, the designs and the visual identity, all had to be done. Our deliverables were clear:

• Unique Identity that reflects the brand
• Content strategy
• A Digital media yearly plan
• A vibrant and rich portal (easy to navigate and pleasant to read)
• A highly skilled team to cover all (Graphic designer, Digital Marketer, Social Media Manager, Media Buyer, Copy writer and Project Manager)

03. The Result

Saudiarabia.com started showing up in the google search results, the community was awaken, the portal made waves and our videos started to spread! Daily updates, amazing articles and useful insights, these made the whole project a success.

A 2 years plan was in place. Currently the project moved into a new direction, a confidential one!